Networking
Being active in BNI is like having over 40 sales people working for you, because your fellow members will be carrying your cards and referring your business to people they meet, without you having to pay them any salaries or commission. Successful businesses depend on 'word-of-mouth' marketing as the best form of promotion there is.
BNI provides a structured, supportive, business environment in which local business people can get together to network, learn valuable new marketing skills and develop the strong personal relationships that lead to trust and the consequent generation of significant business for each other.
The BNI works in the following way:
- Only one person from each profession is permitted to join a chapter of BNI.
- All participants should represent their primary occupation, not a part-time business.
- Attendance is critical. If you cannot attend a meeting, you may send a substitute. This will not count as an absence.
- Participants are required to bring bona-fide referrals and/or visitors to their chapter of BNI.
